The KX4 Am is one of the longest running golf tournaments in the Fargo-Moorhead area, and it all started 50 years ago thanks to then KX sports director Jim Adelson.
"It all happened in 1964, the temperature was about 20 below. I'm in a restaurant talking to a guy named Jim Weery, who was the pro over here. I said 'If Bob Hope can have a tournament then why not old Jim Adelson?' He said "you've got one." That's how it started," Adelson explains.
There weren't many golfers in the field and there wasn't much belief that the event would happen more than once.
"And my boss asked 'how much is this going to cost me?' I said 'oh, a couple hundred bucks.' He said 'Ok this time, one time only," Adelson remembers.
But KX would go on to host the tournament 48 more times, long after Adelson retired and moved to Arizona. The annual celebration of golf has taken place at the Moorhead Country Club since day one. But this weekend, those who take to the course will see many changes.
"We're very proud of our golf course and we're anxious for people to see it and to play it," explained Murphy. "This is something that I personally, as well as all the members at the club, have dreamt about."
A flood mitigation project led to a slight course makeover that lasted two years. The course is a little bit longer now and features a green shaped like the state of Minnesota, more ponds have been added. The Moorhead Country Club has placed signs throughout the course to try to help golfers notice the changes. But it's a new twist on the 16th hole they're hoping will bring some excitement.
"This is our pride and joy," course professional Larry Murphy said of the new island green. "Par three, 130 yards from the back tee. We have four tee stands that can be used here so all quality of players can use this hole and have a lot of fun with it. Of course for us flat-landers in the Valley, to have a hole where you have to hit the ball down 35 feet to the green is quite unique."
After back to back years of needing a playoff to decide a champion, the 2014 edition of the tournament is sure to be another classic. And after 49 years of producing great memories, Adelson couldn't be prouder of what the event had become.
"I think a tournament like this creates a lot of attention," said Adelson. "Not just for the Moorhead Country Club, but for golf in general. I think the people who play golf are particularly found of the game and I'm found of them for that."