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Joint award for consumer service innovation presented to Telefonica UK’s Trusted Network Programme powered by SpatialBuzz
LONDON and GUILDFORD, England, May 21, 2014 /PRNewswire/ --
SpatialBuzz, an innovative cloud-based customer experience analytics and service monitoring platform for network operators, has been announced as a winner in the Global Telecoms Business Innovation Awards in London last week, in the consumer service innovation category. The award is shared with Telefónica UK, and recognises their outstanding achievement in jointly developing Telefónica UK's Trusted Network Programme.
The eighth annual Global Telecoms Business Innovation Awards recognise the most innovative projects in the worldwide telecoms industry, and were presented at a black-tie dinner at the Sheraton Park Lane hotel in London on 14 May.
"This year we had more nominations than ever before," said Alan Burkitt-Gray, editor of Global Telecoms Business. "We run the Global Telecoms Business Innovation Awards to say 'well done' to the men and women in the industry-operators and vendors alike-who are making such a difference to the world. Congratulations to this year's winners."
The Trusted Network Programme aims to build brand loyalty and customer satisfaction by being transparent with customers regarding network capability and status. The SpatialBuzz solutions provide self-help communication of network capability and service status both to customers and to customer service agents. They also provide analytics based on unique crowd-sourced detection of both short and long-term network problems from the customer's perspective, informing Telefónica in real-time exactly where customers are experiencing problems, and enabling it to focus its efforts on improving the customer's experience of the network.
"The GTB Innovation Award is a further recognition of the benefits that the deployment of the SpatialBuzz software solution brings to two sets of stakeholders-the mobile network operators and their customers," said Andrew Blake, CTO of SpatialBuzz. "SpatialBuzz allows operators to communicate better with their own customers, giving them information and feedback in a timely manner, and helping to build trust, brand loyalty and customer satisfaction. Overall Telefónica UK has reported significant benefits from the programme, including systems rationalisation, improved efficiencies, and reduced customer frustration."
Editorial contact details:
Andrew Blake, CTO, SpatialBuzz
Helen Duncan, MWE Media
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