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Thunder 106.1 New Official WE Fest Sponsor - Valley News Live - KVLY/KXJB - Fargo/Grand Forks

Thunder 106.1 New Official WE Fest Sponsor

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Updated 5:30pm:

The sound of WE Fest is changing as a new radio station takes over sponsorship.Today Great Plains Integrated Marketing announced they will be the new WE Fest official sponsors.

"Ever since 8 am this morning we've been pretty much talking about it every time we crack the microphone." says Bo Daniels with Thunder 106.1.

Friday mornings announcement of the multi-year contract says they will be the new voice for the three day country music festival.  

"We play a ton of WE Fest artists here so it's easy for us to brag and talk about it." Bo says with a smile.

Froggy 99.9 didn't renew their contract this year, and Bob 95 didn't show an interest according to WE Fest Representatives.

"Things change and they felt it was time to move on I guess." says Bob Bliss the COO of F.A.C.E Concerts, "Bob had every opportunity to come to the plate as well and I guess there didn't seem to be any interest on that side neither."

We reached out to Froggy 99.9 for a comment on this story, but our messages were not returned. 

Thunder 106.1 started in November of 2010, and the company knows it has a tough task ahead.

"we know we're the little guys. we're the little local guys and we don't mind that but we're prepared and ready for this we've been talking about it for a few weeks now," Bo says, "we're not nervous at all. this is a huge opportunity and we know we can take it!"

This year WE Fest is August 7th, 8th, and 9th. If you want tickets just visit the web page by clicking here

To visit Thunder 106.1 just click here.


 

Original Story:

Great Plains Integrated Marketing announced on Friday it has secured the rights for KQLX-FM Thunder 106.1 to become an official sponsor of WE Fest Country Music Festival. The company has entered into a multi-year agreement with Festival And Concert Events, Inc. (FACE), the producers of WE Fest, and is partnering with them on ticket giveaways and promotions.

"This is an incredible opportunity for Thunder 106.1", General Manager Lisa Nelson said. "We are proud to be a part of the largest Country Music and Camping Festival in the world that has such a successful history and tremendous impact in his area. It fits us perfectly as we play headliners like Brad Paisley and legendary artists like Travis Tritt." 

FACE, Inc. has been producing WE Fest, as well as other concerts and festivals at the Soo Pass Ranch and other venues, for over three decades. WE Fest will be held August 7-9, 2014 at Soo Pass Ranch, Detroit Lakes, Minnesota. 

"We are proud to partner with Thunder Country in the Fargo-Moorhead Market. We see Thunder 106.1 as a station that can truly represent WE Fest both through their great and diverse song list and the quality of the entire Thunder 106.1 Team. When you think 'WE Fest', you will also be thinking 'Thunder 106.1.'" proclaims Bob Bliss, COO of FACE, Inc. 

Thunder 106.1FM is located in downtown Fargo and has been broadcasting since November 2010. 

WE Fest was founded in 1983 and since has been the leading Country Music and Camping Festival in the nation, often referred to as "The Grand Daddy". Twice nominated for the Country Music Association's prestigious Fest Special Event Award, WE Fest is widely regarded as one of the most outstanding events of its kind in the world. 

 

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